Monday 19 March 2018


Trends from SXSWi in Austin, Texas

SXSWi, the world’s largest conference for interactive and emerging technology, has just wrapped up in Austin, Texas. The event program is a veritable smorgasbord of sessions including keynotes from the people behind some of the world’s best-known interactive brands, panel …

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Edelman acquires Design Royale

Today, we welcome one

Richard Edelman

World Public Relations Forum

Edelman Australia is providing digital support to the Public Relations Institute of Australia (PRIA) who is hosting the Sixth World PR Forum. In

Olympics - TweetLevel Image

Diver Matthew Mitcham is the most influential Australian Olympian on Twitter

Diver Matthew Mitcham wins an early Gold ahead of his 11th August heat date, as the most influential Australian Olympian on Twitter with a score of 83.8,

Instagram 4-1

Edelman Melbourne Instagram Challenge – “Fruit + Veg” theme

Thanks everybody for your votes – the winner of last week’s challenge (beverages) is none other than David Gonzalez with his pic “Kokomotion”.  By the way,

Steve Rubel presenting to a full house at Social Media Club Melbourne

Steve Rubel shares insights on the future of media

Edelman’s Executive Vice President for Global Strategy and Insights, Steve Rubel, has been touring Australia this week, presenting on everything from the future of journalism to tips and

Expectations for business

Trust Barometer and its implications for social media

The Trust Barometer findings presents interesting implications for businesses in the area of social media. Below are four aspects of the report that we thought are worth highlighting


Melbourne Cup Buzz

As Edelman’s Melbourne office had the day off yesterday for the Melbourne Cup to watch “the race that stops the nation”, we thought it might be interesting

Gasp Online Mentions Over Time

Four Lessons Learned from the ‘Gasp’ Customer Service Gaffe

Melburnians along with the rest of the country waking up this morning couldn’t help but notice the uproar against the clothing shop Gasp based in Chapel Street,

KSheppet - LinkedIn

Digital job hunting

How can you break job entrance barriers? Go digital.

The current economic climate does not bode well for graduates seeking to start their PR career.