Steve Rubel shares insights on the future of media
Edelman’s Executive Vice President for Global Strategy and Insights, Steve Rubel, has been touring Australia this week, presenting on everything from the future of journalism to tips and tricks on amplifying strategic communications and the hottest trends in social media. …
Four Lessons Learned from the ‘Gasp’ Customer Service Gaffe
Melburnians along with the rest of the country waking up this morning couldn’t help but notice the uproar against the clothing shop Gasp based in Chapel Street,
Edelman named Holmes Report Australian Agency of the Year
The Holmes Report has named Edelman Australia as its Australia Consultancy of the year in its annual Asia Pacific Consultancies of the Year list. The Holmes report,
Edelman 2011 Trust Barometer – Creating Shared Value
“The purpose of a corporation must be redefined around creating shared value… Companies must take the lead in bringing business and society back together.”--Michael Porter, Mike Kramer, Harvard
Edelman 2011 Trust Barometer – Surround Sound Needed in Time of Skepticism
One of the key takeaways for Edelman’s Trust Barometer is not exactly earth-shattering news, but it certainly confirms a long-term communications trend. That is, the crucial importance of














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