Friday 18 May 2012

Steve Rubel presenting to a full house at Social Media Club Melbourne

Steve Rubel shares insights on the future of media

Edelman’s Executive Vice President for Global Strategy and Insights, Steve Rubel, has been touring Australia this week, presenting on everything from the future of journalism to tips and tricks on amplifying strategic communications and the hottest trends in social media. …

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Prinks

The first ever PRINKS Melbourne event kicks off in style

The first ever PRINKS Melbourne event was a huge success last night, with attendees from industries as diverse as film, government, research, transport, publishing, technology and more! The

Will Collie

Edelman Australia hires Will Collie to lead new Healthcare portfolio

Edelman Australia has today announced the appointment of Will Collie as Director of its Healthcare practice based in Sydney. Under Will’s lead, Edelman’s health portfolio will broaden its

Gasp Online Mentions Over Time

Four Lessons Learned from the ‘Gasp’ Customer Service Gaffe

Melburnians along with the rest of the country waking up this morning couldn’t help but notice the uproar against the clothing shop Gasp based in Chapel Street,

Holmes report

Edelman named Holmes Report Australian Agency of the Year

The Holmes Report has named Edelman Australia as its Australia Consultancy of the year in its annual Asia Pacific Consultancies of the Year list. The Holmes report,

A Riff on the Future of the Media

A Riff on the Future of the Media

Last week Edelman Melbourne brought together a panel of experts

MMA

Things I’ve learnt about PR from Mixed Martial Arts

Mixed Martial Arts (MMA) is considered a complete system, combining the most effective elements of grappling and striking arts to create a seamless system that

Image by Guilherme Jofili

The Future is NOW: where to for the media?

[caption id="attachment_395" align="aligncenter" width="401" caption="Image by Guilherme Jofili"][/caption] RIFF :// A clever or inventive commentary or remark; a really cool must-attend event Tomorrow night (March 8th) the Edelman

Edelman 2011 Trust Barometer – Creating Shared Value

“The purpose of a corporation must be redefined around creating shared value… Companies must take the lead in bringing business and society back together.”--Michael Porter, Mike Kramer, Harvard

Edelman 2011 Trust Barometer – Surround Sound Needed in Time of Skepticism

One of the key takeaways for Edelman’s Trust Barometer is not exactly earth-shattering news, but it certainly confirms a long-term communications trend. That is, the crucial importance of