Friday 24 October 2014

Friday5: Keep Your Eye on Social Media Week

Social Media Week is upon us once again. The second, weeklong conference of 2014 kicks off on September 22 in cities around the world, including São Paulo, Toronto, Los Angeles, Chicago, London, and Berlin. Social Media Week brings together some …

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Friday5: Twitter’s New Buzz Word: “Buy”

You might not think of Twitter as a destination for online shopping, but the social media site is inching closer to that reality. After announcing in July

Hootsuite rolls out campaign functionality and Snapchat places greater emphasis on Stories

Hootsuite’s new campaign functionality, an increased emphasis on Snapchat’s Stories feature and more of the latest digital news.

Introducing Hootsuite Campaigns

Hootsuite has announced its acquisition of Brightkit, a

Friday5: 2014 Digital Trends Updates

Friday5: 2014 Digital Trends Updates

Back in January we reported on five digital trends to look for in 2014 as we dived into the year. Now, the summer of 2014 is coming

Pizza Hut Japan introduces a cat video series and Instagram rolls out Hyperlapse

A video series starring four cats, Instagram launches a time-lapse app and more of the latest digital news.

Japan Unveils Adorable Mock Pizza Hut Run Entirely By Cats

If

Friday5: Instagram Rolls Out Ad Tools

It’s not new to see ad content on social media anymore. Nearly every social media channel has some form of ad content; some offer more robust tools than

Facebook calls out fake news with “Satire” tag and Google rolls out website call conversions

Facebook tests “Satire” tag, Google introduces website call conversions and more of the latest digital news.

Facebook Tests ‘Satire’ Tag to Help Users Identify Fake News

Prompted by user

Friday5: Pinterest Announces Conversations

Last week, Pinterest unveiled a new way for users to “communicate, collaborate and share with one another,” by launching a new messaging feature called Conversations. With the launch of Conversations,

Facebook adds a new reporting feature and Twitter introduces Promoted Video

A new Facebook reporting feature, Promoted Video on Twitter and more of the latest digital news.

Facebook Now Tells Advertisers When Ads Lead To Purchases Across Devices

Facebook’s latest

Friday5: Understanding What Planning Is (And What It Isn’t)

Strategic planning has a critical (and growing) role in how we practice digital communications. As a multidimensional discipline, it helps align relevant insights and find specific opportunities for