Today’s digital landscape is rapidly evolving into a visual space, a shift that is exciting for many but has left-brain thinkers scrambling to brush up their skills.  As

Today’s digital landscape is rapidly evolving into a visual space, a shift that is exciting for many but has left-brain thinkers scrambling to brush up their skills.  As

When considering that more than half of Americans are now carrying a computer in his/her pocket, many technologists and marketers have blindly rushed to address mobility as it

All of us, including me, have been saying this for years – companies need to empower their employees to engage externally in social media for a variety of

Mobile photography apps like Instagram allow brands to tell their story and connect with their current and aspirational audience in a completely new and

This post was originally published on Michael Brito’s blog Britopian.

I read a lot of posts about content marketing. It’s really the heart of what we

At the foundation of marketing and advertising are the arts of persuasion and inference: Try to persuade an audience to take a specific action through some sort of

Why It Matters By Chris Rooney

Entry-level digital professionals have received quite a bit of abuse lately, particularly that we allegedly feel entitled to be “digital strategists”

A couple of weeks ago we introduced a poll: “Klout vs. Kred: The “Influence Wars” Heat Up.” Your responses certainly did heat up, and for that