Thursday 27 November 2014

Brands Must Master Short-Form Storytelling

This post was originally published on Digiday. Last week’s launch of video on Instagram got everyone talking about the new breed of short-form social video set to compete with Twitter’s Vine platform. But the focus for brands shouldn’t be which platform …

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Video on Instagram vs. Vine

This post was originally published on Edelman.com.

After much speculation as to what the mysterious Facebook announcement would be on 6/20/13, the social media platform released some

Friday Five: Vine & Instagram Video- Brand Considerations

Although updates to new social apps and platforms are a dime a dozen, it’s not often that two mainstream social apps like Instagram and Vine go

Digital Dice: Brands and Instavideo

A glimpse into some of the first brands on Instagram video, potential new features from Vine and more of the latest digital news of the week.

Meet the

A Guide to Facebook #Hashtags

This post was originally published on Edelman.com.

Facebook officially launched their long-rumored support of #hashtags. While hashtags had always been a tool for discovery and conversation

Digital Dice: Search, Analytics, Mobile and Ads Evolve on Social

Hashtags coming to Facebook, Twitter’s expanded analytics offering and more of the latest social news. Enjoy this week’s edition of Digital Dice and have a great weekend!

Facebook

Friday Five: Crisis Management in a Digital Age

There is no denying that social networks create significant opportunities for brands, but they can also serve as platforms on which crises can develop and spread like wildfire.

Friday Five: Crisis Management in a Digital Age

There is no denying that social networks create significant opportunities for brands, but they can also serve as platforms on which crises can develop and spread like wildfire.

Food Bloggers Descend Upon Philadelphia for Eat, Write, Retreat 2013

Online and off, food bloggers reveal in their shared passion. Whether it’s in the kitchen, on a stage or around a table, conversation encompasses more than the food,

Food Bloggers Descend Upon Philadelphia for Eat, Write, Retreat 2013

Online and off, food bloggers reveal in their shared passion. Whether it’s in the kitchen, on a stage or around a table, conversation encompasses more than the food,