Why it Matters by Courtney Love Gavin

As communications professionals, it’s our job to know the latest musings of key industry influencers, breaking news and what people

Tumblr reaches the big 100 (million) as LinkedIn* simplifies its search. Meanwhile Google doubles down on real-time reporting and Facebook follows the forum model. Enjoy this week’s Digital

Trade shows often start with a bang. But after a flurry of announcements on day one, the next couple days can end with a whimper. Keeping people interested

Why It Matters by Kirsten Miller

In the increasingly complex digital-social world we all live and work in, organizations are looking for effective platforms they can use

Posted by Edelman Digital

In today’s digital landscape, any basic recipe can be found in 100 different ways and with thousands of variations. So how does one make a recipe truly stand

Those who dwell in the content space hear this question many times: “What IS content strategy?”

(They also hear “Oreo! Oreo! Oreo!” a lot, too, but that’s a discussion

YouTube joins the “One Billion Member” club while LinkedIn* continues to enhance its B2B offerings. Flickr learns from Twitter’s model and Pinterest undergoes a makeover. Enjoy this week’s

Name: Michael Ni

What is your title/practice? Senior Account Executive, Edelman Digital, San Francisco

How many people are in your office? 113

In 140 characters, what does your job entail? Business-to-business digital strategy,