Monday 27 February 2017

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Diver Matthew Mitcham is the most influential Australian Olympian on Twitter

Diver Matthew Mitcham wins an early Gold ahead of his 11th August heat date, as the most influential Australian Olympian on Twitter with a score of 83.8, ahead of household names including Cadel Evans (76.6) and Stephanie Rice (77.6), according …

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Purpose gets Personal: Edelman’s goodpurpose® study reveals personal need trumps common good for Aussies

The level of social purpose activity and the weight that consumers place on it have become more reflective of socioeconomic trends in regions around the globe, according to

Expectations for business

Trust Barometer and its implications for social media

The Trust Barometer findings presents interesting implications for businesses in the area of social media. Below are four aspects of the report that we thought are worth highlighting

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Edelman Melbourne Instagram challenge – winner + new theme

Our first Instagram challenge is complete!  Thanks so much to everybody for your votes – our winner is Emma Mikus with her pic “Lunch Time”.   She

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Edelman Trust Barometer – Introduction by Michelle Hutton Edelman Australia CEO

We launched our Australian Edelman Trust Barometer results in Sydney this morning and tomorrow morning we’ll do the same at an event in

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Edelman Trust Barometer 2012 – Australian data

The 2012 Edelman Australian Trust Barometer was launched today at an event at Sydney’s Mint. The key findings:

  • 60% of Australians do not trust government leaders to tell

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When in Oz

  Two years ago I was interning at Edelman in Austin, Texas in a small office of 7 people working on clients such as LIVESTRONG and

Holmes report

Edelman named Holmes Report Australian Agency of the Year

The Holmes Report has named Edelman Australia as its Australia Consultancy of the year in its annual Asia Pacific Consultancies of the Year list. The Holmes report,

Australia - only 21 hours away

Calling all Americans: Come here!

Meet Caroline Duke. Caroline is your typical American – smart and polite with excellent grammar, hygiene and corporate social responsibility. Caroline, who like all fellow

Trust - square

2011 Australian Edelman Trust Barometer

The 2011 Edelman Australian Trust Barometer was launched February. You can read the executive summary here or see the full report