Wednesday 23 August 2017

Attentionomics: Captivating Attention in the Age of Content Decay

Originally posted on Steve Rubel’s blog. This posts covers a new Edelman Digital Insights package we’re releasing today on “Attentionomics.” You can find the deck below and on Slideshare. The essence of this deck is that attention is linked with …

Continue Reading...

Health Digital Check-Up: Physicians and Social Media

This week’s Check-Up comes from Edelman client Kaiser Permanente and was authored by Vince Golla, digital media and syndication director for Kaiser Permanente’s Brand Strategy, Communications and Public

Question Mark

Quora for PR and Marketing Pros

Originally posted on Travis Murdock’s blog.

Quora is a screaming new service that has exploded with the social media insiders, reporters and tech crowd. The site’s About

digital project guide

Friday Five: Digital Project Management

Anyone who has worked with me for more than, say, five minutes knows that I have a near fanatical focus on two areas of Digital process and project