Thursday 26 April 2018

Facebook mobile advertising revenue and the ultimate selfie

Facebook mobile advertising revenue skyrockets, an iPad app takes selfies to a new dimension and more of the latest digital news.

Facebook Revenue Jumps 61% on Mobile Ad Strength

Facebook blew away investors for the ninth straight quarter with the release of their quarterly earnings report this week. Advertising revenue at the company saw a 67% year-over-year increase, with mobile advertising growing 151%. Key to their reported successes, the social network is finding ways to monetize mobile browsing worldwide and increase their share of the advertising market.

An iPad App to Make All Your Selfies Go 3D

In partnership with computer vision technology company Occipital, Itseez3D is making headway into the 3D world as the first app to turn any picture into a 3D object. With the help of a ‘Structure Sensor’ attached to an iPad, users can create virtual characters of themselves without needing an expensive 3D scanning unit. This capability opens the door to many opportunities in gaming, architecture and more.

Foursquare Reveals a New Logo and Previews Its Overhauled Discovery App

Foursquare has announced a revamp of their app, which includes a new logo, color scheme and design format. The updated mobile app will also include a “Most Popular” section, where suggestions will be sourced based on check-in data. With this update, Foursquare hopes to harness years of data to challenge location-based apps Yelp and Google.

LinkedIn Makes another Deal, Buying Bizo

The world’s largest professional network is strengthening its B2B marketing platform with the acquisition of Bizo, a company that specializes in advertising for businesses and professionals. The addition will allow LinkedIn to grow its business-to-business offering, specifically in its Sponsored Updates ad unit.

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