Tuesday 24 April 2018

Marshall Manson’s Highlights of SXSW 2012

This post was originally posted on Edelman Editions, Edelman UK’s digital publishing platform.

Managing Director of Digital for Edelman in EMEA, Marshall Manson takes a look back at this year’s South By Southwest Interactive Festival in Austin, Texas.

Marshall reveals what insights stood out the most, including what apps and new platforms everyone was talking about touching on the three themes below:

  1. How is digital and social media affecting our civilization? By that, Marshall means the world outside of marketing and digital media.
  2. Big Data: There’s lots of data out there. What can we learn from it?
  3. New Platforms: What’s coming?

If you have any questions, or would like to discuss these topics further, comment below or get in touch with Marshall on Twitter and his team directly: Edelman Digital.

Image credit: Andrew.Hewitt

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