Last week Edelman Melbourne brought together a panel of experts under the banner THE RIFF to discuss a topical issue relevant to the PR profession – the future of the media.
It’s an interesting topic and one that’s constantly being discussed and debated by bloggers and the media itself the world over.
THE RIFF event was our chance to publicly kick-start a conversation about where the media may be headed.
Adding great value to the discussion and sharing their ideas and insights were our panel of speakers (thanks heaps guys!):
MICHAEL SHORT — writer / interviewer / producer — The Zone at The Age
JAMES TUCKERMAN — Founder, Editor-In-Chief at Anthill Magazine
FINN BRADSHAW — Deputy Network Sports Editor at News Ltd
Enjoy these video excerpts (plus vox pops of some of the people who attended the event); if you want to join the discussion on Twitter, we encourage you to do so using the hashtag #EdelRiff.